Carving daily time out for your creativity is one of the hardest things to accomplish for a “creative” person. Sounds odd right? But if you stop and think about it, how many things interrupt your day: be it emails, facebook, meetings, lunch, phone calls, snow outside your window and so on, that get in the way of your creative time?
If you don’t prioritize and champion your day, you will undoubtedly leave feeling unfulfilled.
I heard a nice quote once that went something like this: “Show me a growing person, and I’ll show you a happy person.”
At redpepper we like happy people, and so we actively support personal growth. We want to create a place where everyone is constantly reaching for new heights, in search of their higher self. This is the ultimate challenge of mankind. So it stands to reason it should be our single most important focus.
We don’t usually combine fish and dancing, but sometimes these things just happen.
On February 4, the who’s who of the Atlanta advertising world met at the Georgia Aquarium for the 2010 ADDY Awards.
Not one, not two, but thirteen redpepperites piled into taxis to celebrate with adult drinks and bocce ball. Yeah that’s right. BOCCE BALL.
Once a year we get together for some off-site, team building, goal setting, game playing fun. We call it pepperpalooza. This year, we flexed our creative muscles and took on the following challenge: Create 4-5 commercials for well known products like Chia Pet, Hot Pockets, The Bumpit, A fold-up portable frisby, a sun visor for your car…etc.
Every year when it’s time to send out the redpepper holiday greeting to all our friends, it’s like voting for the next president. The debate can sometimes last half the year. It seems like you can’t ever stop coming up with the next best idea and the last one is questioned to death. When doing creative for your own brand, it’s challenging to keep each other from being hypercritical.
So, for 2009, the objective for our holiday greeting to our fans was simple, have fun and share our culture.
We have fun (most of the time) doing what it is we do, and the holiday season should be no different. It’s Christmas darn it. Let’s act like we like each other.
redpepper interns, Lindsey Armstrong and Allison Greene, have been working this quarter on a project that could be taken on and passed down through future interns. This project was intended to reflect what they have learned as interns at redpepper and to inspire future interns to make the most of their time at redpepper.
The project was taken into three parts. A visual expression of lessons taught, an exploration of social media, and an invitation for others to be inspired and learn. The exquisite corpse method was used for the project which is a method by which a collection of words or images is collectively assembled, either by following a rule or by being allowed to see the end of what the previous person contributed.
Strike out together.
But in a good way — not in the strike out like you stink kind-of-way. Strike out like in knocking out 10 pins kind-of-way.
One of our clients, Kirkland’s, has a cool foundation called The Charley Foundation and it supports Camp Charley – a camp for critically ill children. The Foundation raises funds to pay for the kids and their families to go to Camp Charley and forget about being sick for awhile. Get some fresh air and enjoy being around other kids like them. How do they raise funds? They host a Bowl-o-thon, of course! Teams raise money and compete for prizes and top honors.
We’ve been known to get pretty attached to our CreateAthon non-profits. Although the majority of our donated time is spent during the 24-hour blitz that happened in September, our Brand Strategist, Nathan Fleming, found a way to take this involvement to a whole other level.
We were lucky enough to work on some grass roots branding for the Street Theatre Company’s upcoming production, The Great American Trailer Park Musical.
It’s always fun to get out of the house and play with our friends. So last week some trailer folks, Neely and I, hooked up with the account team and our Kirkland’s client for some Texas fun. We traveled to the Lone Star State to capture content and chronicle our four winners to the mykirklands.com Décor for Four Giveaway.
